- Design /
- Publication /
- Storytelling /
- Not for Profit /
SYC, a South Australian not-for-profit, provide services to disadvantaged Australians that foster wellbeing, independence and opportunity.
Creating a report that celebrates SYC's down-to-earth personality.
SYC's 48-page Annual Report was focused on visually representing the unique pathways and journeys their service recipients travel down. Supported by quirky infographics, numbers and data were made more engaging and easily digestible for all of the brand's stakeholders.